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Graebel Launches Switch, an AI-Powered Virtual Relocation Assistant, for Graebel CitySwitcher®

August 24, 2026

DENVER, CO – August 24, 2026 Graebel Companies, Inc., a global leader in workforce mobility and managed services, today announced the launch of Switch, a new AI-powered virtual relocation assistant integrated into Graebel CitySwitcher®, its relocation guidance platform for self-managed moves. This announcement comes on the heels of a recent talent management technology implementation award win for CitySwitcher.

Graebel supports more self-managed moves than any other provider, bringing unmatched experience to the challenges employees face when navigating relocation independently. As more employees receive lump-sum benefits, cash allowances, or manage portions of their relocation themselves, the need for accessible, personalized guidance continues to grow. Switch expands CitySwitcher by helping employees navigate relocation decisions with greater confidence, while providing destination insights and resources tailored to their needs. Together, these capabilities turn a traditionally self-service experience into a more guided experience while preserving the flexibility preferred by many of today’s mobile employees.

Switch combines Graebel’s global mobility expertise, relocation data, and AI to deliver industry-leading capabilities designed to solve real challenges employees face during self-managed moves. For example, employees relocating to an unfamiliar city often struggle to determine which neighborhoods best fit their needs and lifestyle, creating uncertainty that can delay important relocation decisions. Switch’s neighborhood-matching capability provides personalized recommendations to help employees identify promising areas to explore, giving them greater clarity and confidence as they move forward.

“For the last several years, Graebel has been highly invested in its technology, including CitySwitcher,” said Joey Ham, Global Head of Product at Graebel. “Switch is the latest enhancement to the CitySwitcher platform, combining AI-powered technology with Graebel’s relocation expertise to simplify the relocation experience and ultimately employee outcomes for our clients.”

How Switch Changes the Experience
Designed specifically for relocation, Switch delivers tailored guidance that helps employees evaluate options and turn uncertainty into action with practical recommendations that keep their moves progressing. Switch delivers:

Answers to relocation questions in real time, without searching across multiple sources.
Guidance tailored to employees’ destinations and personal circumstances.
Option comparisons and tradeoffs when making relocation decisions.
Relevant resources, services, and next steps based on where employees are in their moves.

Benefits for Mobility Teams
Switch not only supports mobile employees managing their moves but also benefits the mobility teams responsible for the success of the moves. Here’s how Switch delivers for mobility teams:

Provides employees with real-time relocation guidance, reducing dependence on mobility teams to answer routine questions.
Reduces program risk by directing employees to trusted relocation guidance and vetted resources instead of generic online searches or non-expert consumer AI tools.
Extends relocation support beyond lump-sum and managed-move populations to all employees.

“We are focused on applying technology in ways that solve real challenges for both employees and mobility teams,” said Ham. “Switch is an important step forward, transforming relocation from a collection of tools and resources into a more guided experience that helps employees understand their options, make informed decisions, and move forward with confidence.”

To learn more about Graebel’s newest offering for your mobility program, contact us at www.graebel.com/contact.

About Graebel
Graebel Companies, Inc. is a global leader in workforce mobility and managed services, partnering with many of the world’s most recognized organizations to support their people and plan for what’s next. Graebel combines strategic advisory with intelligent technology to simplify complex workforce programs, reduce risk, and turn data into clear, actionable insights—empowering organizations and employees alike with greater visibility, confidence and control.

Founded in 1950 and proudly family-owned, Graebel brings decades of employee understanding and deep mobility and governance expertise to organizations across 165 countries. Through a carefully curated global network of strategic partners, Graebel combines the right expertise, services and insights to meet organizations where they are—and help them move forward with agility and purpose. The result is a more empowered organization and a more rewarding experience for every employee. For more information, visit www.graebel.com.